‘Morris’ the Milk Float.
Working with VGL, Farrow and Ball converted a 1970’s milk float, affectionately know as Morris, into a promotional tool for their range of paints. We were approached to create a scale replica that could be sent around retail locations to act as a VM tool. Quite a complex cardboard structure, with the added complication of colour matching digital print to the ‘Vardo’ paint. The final piece of the puzzle was ensuring that it could fit on a pallet for ease of logistics. All this had to be created from photographs and a few rough measurements.
SKILLS: Conceptual Design | Artworking | Cardboard Engineering | Colour Matching
